Prime Day is Amazon's big members-only sale, held each summer with deep discounts across the store. Amazon announces the exact dates a few weeks ahead — the countdown below targets the expected window, so confirm on Amazon before you plan your shopping.
Launched in 2015 to mark Amazon's 20th anniversary, Prime Day has grown into one of the biggest online shopping events of the year, rivaling Black Friday. Deals are exclusive to Prime members and now usually run across two days in July.
Amazon confirms the official dates each year, typically in late June or early July. This countdown tracks the expected window — always check Amazon's site for the confirmed dates before counting on them.